Jenaro Diaz on How Marketing Agencies are Approaching Web3

November 29, 2023

Hosted By

Alberto Mera
Marketing Manager
Nick Casares
Head of Product
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About this episode

Join us as we converse with the insightful Jenaro Diaz, Chief Innovation Officer at Minero, who shares his journey from web design to digital marketing and his budding interest in Web3 technology. Unravel how this technology revolutionizes marketing and certification, and the pivotal role it plays in the future of the internet.

Web3 is not just a trend, it's the future, and a strong online presence is no longer optional. We discuss this and more, with a special focus on the rise of pioneering agencies like Minero that are reshaping the landscape with innovative services such as custom minting platforms and blockchain certification for credentials. Ever heard about social tokens and reputation tokens? They're the new way to showcase achievements in various communities! Join us as we scout the frontiers of the ever-evolving digital landscape.

Fancy a world where your credentials and social connections are owned by you and cannot be lost, even if organizations cease to exist? This is the power of Web3 and blockchain technology. We discuss the potential battle lines being drawn between AI and human-powered certifications, and the importance of user experience in the adoption of Web3. We also take a deep look at the concerns and considerations surrounding web three campaigns and the crucial role of web two in these campaigns. Come aboard and explore with us, the fascinating digital future!